Afas and Act-On Integration

Discover how you can take your sales and marketing efforts to the next level with the seamless integration of Afas and Act-On. At CombiNexus we strive for fluid collaboration between these platforms so that your business can benefit from improved efficiency and growth opportunities.

1. Optimization of data consistency: Thanks to our integration, data between Afas and Act-On is exchanged smoothly, so you can always rely on accurate and up-to-date information. By handling your data more efficiently, you can avoid duplicate contacts and stay up-to-date with corresponding information. This minimizes errors and saves valuable time for your team, allowing them to focus on tasks of greater value.

2. Advanced lead nurturing: Combine Act-On’s powerful marketing automation with Afas’ in-depth lead management capabilities. This allows you to effectively identify, follow up and convert leads. This gives you valuable insights into leads’ interactions with your company. Thanks to this data, you gain a more thorough understanding of the stage your lead is in. By doing so, you make interactions with leads even more valuable and communication even more effective.

3. Enhanced collaboration between teams: Our integration allows your sales and marketing teams to work together seamlessly. The integration of CRM and Marketing Automation tools provides the ability to capture the journey from website visitors to leads (Marketing) and from leads to customers (Sales). By understanding which strategies are effective and which are not, Marketing teams can execute targeted campaigns. Meanwhile, sales benefits from customer information to make personalized calls. This promotes a holistic approach to customer interactions.

1. Maximize insights in return on investment (ROI): With our integrated solution, you gain a more comprehensive understanding of your data, which helps you maximize your ROI. By using advanced lead generation, intelligence and sales automation features, you improve both sales performance and marketing efforts.

2. Scalable solution for growth: Whether you are a start-up or an already established company, our integration is flexible and can be adapted to the growth of your business. This allows you to easily have various tools and software communicate with each other.

3. Improved customer experience: With our integration, you can deliver a personalized customer experience by better understanding your customers, anticipating their needs, and providing a consistent experience across all channels. This results in satisfied and loyal customers.